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Alpha Rev ‘Sing Loud’ in New Music Video

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Austin rockers Alpha Rev have released a video for ‘Sing Loud,’ the lead single from ‘Bloom,’ their first album in three years. The videos blends sad and contemplative shots with celebratory footage, matching the tone of the song, which shifts from quiet verses into a dramatic chorus that seems fit for a commercial or movie trailer.

The joyous moments in the clip include children running outside, a bonfire, and a fireworks display. ‘Bloom’ will be the follow-up to ‘New Morning,’ an album whose title track earned substantial VH1 airplay and got to No. 3 on the Triple A chart. ‘Bloom’ hits stores on March 19, followed by a nationwide theater and club tour.

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