Jessie Ware – 2013 Coachella Must-See Artists

Many critics have called British songbird Jessie Ware the next Adele or Sade. If that alone isn’t enough reason to catch her set at Coachella, consider that she’s been nominated for MOBO and BRIT Awards, as well as the Mercury Music Prize, for her acclaimed debut, ‘Devotion.’

Ware prefers subtlety over vocal gymnastics, letting her voice glide along gracefully. That style might not work if she were a contestant on a reality singing competition, but in the pop music world, it has earned her legions of fans who appreciate her sophisticated delivery.

The 28 year old from South London says, “I do have a commercial voice; I'm not quirky. I'm very normal and that's probably why I like people like Barbra Streisand and Whitney Houston. It's no-nonsense. They sing well, and that's it… I was really aware that I wanted the record to be listened to and enjoyed, and then I could push it more during the live show.”

Watch Jessie Ware Perform 'Running'