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Gwen Stefani Releases Adorable Commercial for Harajuku Mini Line


Warning: cute overload! Gwen Stefani has released a new commercial for her Harajuku Mini line for Target, which shows a group of adorable kids playing in a magical video game world.

The kids are prancing in a colorful land, hammering giant floating burgers and jumping down flights of colorful stairs. With each action, the already stylish children get a new outfit from the No Doubt frontwoman’s new collection. Mario and Luigi would absolutely approve of the music in the clip, too.

Our favorite scene is of a winged girl who, dressed in a black-and-white polka dot coat, goes to touch a floating diamond and is morphed into an “awww”-inspiring tutu-and-furry-panda-vest combo. The same tutu also appeared in a set of print ads for the line that were released in late September. Of course, Stefani herself appears in the spot, descending upon the happy land on a giant cloud.

“I’ve always wanted to do a cool children’s fashion line inspired by the super cute and playful kids’ clothing you find in Japan,” the singer said about her line. “The whole idea is about being creative, expressing your own individuality, and having fun getting dressed.”

The new collection is priced from $3.99 to $29.99, and will be available in Target stores nationwide and online on Nov. 13.

Watch the New Harajuku Mini Commercial Featuring Gwen Stefani

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