Kanye West + G.O.O.D. Music Family to Drop ‘Cruel Summer’ in September
The G.O.O.D. Music debut ‘Cruel Summer’ has been given a Sept. 4 release date, according to Pitchfork. The album by Kanye West and his musical family had previously been expected to drop in August, although that expectation had been based on a comment from Pusha T and not any official announcement.
Kanye and company gave fans a taste of what to expect when G.O.O.D. Music opened the 2012 BET Awards with a performance of ‘Mercy.’ ‘Cold,’ which West also performed on BET, and ‘New God Flow’ are among the other tracks that could appear on the album. West also unveiled a 30-minute ‘Cruel Summer’ movie at the Cannes Film Festival in May to help build hype for the project.
While little information is available about ‘Cruel Summer,’ Pusha T gave Billboard some insight into the recording process. “I felt like nothing was forced — things were experimental at times, and I think you’re gonna see that,” he said. “You’re gonna see the experimentation in guys like Common, who is looked at in a certain way. And it was so great to be on a record that may have a bit of a different flow than what you would know Common for… He’s in there like, ‘This sh– is hot, this sh– is good, I’m getting on this!’”
Watch the G.O.O.D Music ‘Mercy’ Video