Kendrick Lamar Defies Gravity in ‘Alright’ Music Video
Kendrick Lamar is the type of musician whose work truly reflects its time, and his latest music video for the fan-favorite track "Alright," is a stunning example of his continued evolution as an artist.
The seven-minute-long clip, shot entirely in black-and-white, was directed by Colin Tilley and the Little Homies. The video sees Lamar reunited with his Black Hippy crew -- consisting of Schoolboy Q, Ab-Soul, and Jay Rock -- and despite its extended length (the track on the album is under four minutes long), the video never drags.
In "Alright," his current single off the superb To Pimp a Butterfly, Lamar and his crew are carried around in a car by four police officers, he performs death-defying stunts, he levitates. But to limit the video to its larger-than-life imagery and leave it at that wold be a huge disservice. The video provides a visually stunningly commentary on the volatile relationship between the police force and black America. Kendrick acts almost as an omnipotent figure in the video, hovering over the city like a protective force. It isn't until the very end that you see that illusion shatter.
According to Rap Up, Lamar did his own stunts for the music video. He was seen suspended in the air above various parts of Treasure Island (which is near San Francisco), held up by a thin wire. You can check out footage of that over on their website.
Do yourself a favor and watch the video for "Alright" above.