MAC's credo is that its makeup is for people of all ages, sexes and races -- and the company is committed to assisting men, women and children afflicted with AIDS courtesy of their Viva Glam lipsticks. 100 percent of the purchase price of the Viva Glam products are donated to the MAC Aids Fund, which provides support and assistance to HIV/AIDS victims. That's why Nicki Minaj and Ricky Martin are so stoked to be part of the latest edition of this long-running campaign.

In this behind-the-scenes footage from their campaign shoot, Minaj is surrounded by pink lipsticks, both real, pocket-sized versions and life-sized props. She's also surrounded by the always hunky Martin.

Minaj is a MAC girl at heart, gushing that when she was brought on as a spokesperson for Viva Glam, she was beyond excited. "I wanted to hug everyone that worked at MAC for giving me this opportunity," she said. "I always wanted to be a Viva Glam girl." Anyone remember the limited edition bubblegum pink lipstick that MAC created in honor of 'Pink Friday' and its December 2010 release?

Martin also talks about the importance of the MAC Aids Fund and how proud he is to be chosen as a representative. "I am very honored to be chosen as the first Latin man to be a spokesperson for this beautiful cause," he stated.

In the video, Martin lifts weights and indicates that the true power of the campaign is the fight to find a cure. He also says that the company's Lip Conditioner is "for everyone -- men and women." We've used it and have to agree. It's colorless but provides endless moisture, something all lips, regardless of gender, need.

Minaj and Martin -- should we call them "Nicki Martin" or "Ricky Minaj?" -- were equally complimentary of one another. She called him a "dream" who brought a "peaceful vibe and calmness" to the set and he said she has energy and is sexy.

Nicki and Ricky's MAC endorsed Viva Glam products hit stores today, Feb. 15.

Watch Nicki Minaj + Ricky Martin in the MAC Viva Glam Promo Video

More From PopCrush