Contact Us

Psy Is the Face of Korean Cosmetics Brand

PsyWhen we imagine a traditional model for a cosmetics brand, we conjure up images of beauties like Sofia Vergara, Pink and Taylor Swift. We certainly never thought we’d see Korean pop sensation Psy peddling beauty products, but alas, here we are!

According to Billboard, the ‘Gangnam Style’ artist is the new face for Energy Factory’s men’s lotion line by Somang Cosmetics. We have to admit, Psy seems like a great choice for this position, not just because he’s Korea’s biggest star, but his cheeks seem baby-butt smooth. For real.

Psy didn’t take a hands-off approach to his new project either. He reportedly chose the ingredients for the product, designed the packaging and marketed the goods. His hard work truly paid off as 200,000 bottles of the product were sold in a month, with the lotion trending to sell 1 million units by year’s end.

The Korean viral star is certainly trying his best not to achieve one-hit-wonderdom. He’s announced a follow-up single to ‘Gangnam Style’ and also dropped a remix of his hit song featuring 2 Chainz and Tyga with production by Diplo.

Next: Check Out Artists Who Have Reinvented Themselves

Listen to the Psy ‘Gangnam Style (Diplo Remix)’ feat. 2 Chainz and Tyga

Recommended For You

Around the Web

Best of PopCrush

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to http://popcrush.com using your original account information.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Please solve this simple math problem to prove that you are a real person.

Sign up for PopCrush quickly by connecting your Facebook account. It's just as secure and no password to remember!