Swizz Beatz and Eve get down in the beautifully-shot black and white music video for their new collaboration 'Everyday (Coolin').'

"It's showtime!," the accomplished producer/rapper exclaims as the clip begins. He shows up in a number of different outfits throughout the video, ranging from a preppy high school letterman jacket to a stylish paisley tuxedo with sunglasses.

While Swizz and Eve nod and bounce a little, the video's most impressive dancing is provided by a group of four boys, who expertly groove to the beat.

Much of the credit for the look of the video should go to director TAJ, who has been directing videos for R&B and hip-hop stars since 2007, with a list of credits that includes Rihanna, Ne-Yo, Ludacris, Usher and Taio Cruz.

TAJ makes efficient use of the limited color palette by featuring bright silver mannequins, black and white athletic shoes, white dominoes with black dots, a white car and a female dancer painted bright white from head to toe.

'Coolin'' is the first single from the upcoming Swizz Beatz album 'Haute Living.'

Watch the Swizz Beatz 'Everyday (Coolin')' Video Feat. Eve

More From PopCrush