Paltrow said in a 'TODAY' interview that managing the lifestyle brand takes up most of her time.
The color was worn by a number of Met Gala attendees tonight, including Zoe Kravitz and Lily Collins.
'I’ve long known Gwyneth to have wonderful taste and vision,' Anna Wintour said of Paltrow's new venture.
“People are clearly tired of the status quo," she said.
"And I was like, 'What the hell?' I was totally devastated."
'It sort of wouldn't be appropriate now,' Paltrow said in an interview.
'I still wake up down a lot of days,' he said. 'But now I feel like I've been given the tools to turn it around.'
Gwyneth Paltrow and Jimmy Fallon sing real, awkward failed text flirts on 'The Tonight Show.'
Dante Soiu has sent the actress dozens of letters and gifts, including sex toys and a Weight Watchers cookbook.
The track is called "Everglow," and Gwyneth isn't the only surprise vocal guest...