It's a full-on showdown for the Season 7 judges of 'The Voice'!

During the broadcast of the 2014 Primetime Emmy Awards, NBC aired a special western-themed promo for the upcoming season of 'The Voice' featuring Adam Levine, Blake Shelton and newcomers Pharrell and Gwen Stefani.

We see each judge in full cowboy gear as they come across one another in a western town. They're prepared to grab the red buttons in their holster as they cautiously eye one another. When they hear an amazing voice from the saloon, they race inside, only to be greeted by show's host, Carson Daly.

"What is this, the good, the bad, the ugly and Gwen Stefani?" Daly asks, as they hilariously look at each other trying to figure out who is what.

Check out the video above for the extended version of what aired on the Emmys. 'The Voice' Season 7 premieres on Sept. 22.

See 2014 Emmys Red Carpet + Show Photos!