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Ludacris + Waka Flocka Flaunt Their Wealth in ‘Rich & Flexin’ Video


After taking Big Sean and Drake to task for disrespecting him in the ‘Bada Boom‘ video, Ludacris flaunts his wealth and gold-encrusted grill in his new video for ‘Rich & Flexin.’ The track is from Luda’s new mixtape ‘1.21 Gigawatts: Back to the First Time.’

Rappers flossing and boasting about their money in music videos is getting cliché at this point. Therefore, we are surprised that a veteran such as Ludacris will make a video saturated in materialistic displays of wealth. We are not mad at him, we can see that he’s just having fun, so we’ll hold back our grievances of the clip.

In the video, Luda swags it out by showing off his Rolls-Royce Phantom, his own cognac liquor brand Conjure, and crazy amounts of bling-bling jewelry. Fellow rapper Waka Flocka Flame joins Luda as he flosses with his diamond-encrusted Fozzi Bear chain and watch.

Together, the well-to-do rappers repeatedly yell the hook, “I’m drunk / I’m rich / I’m flexin’, ain’t that a b—h.” There’s plenty of eye candy for your enjoyment, as well.

We figured that since we are in a so-called recession that rappers were a little sensitive about flaunting their wealth in videos — especially since some of their fans are trying to make ends meets in this terrible economy. We guessed wrong. Ain’t that a b—h!

Watch the Ludacris, ‘Rich & Flexin’ Video Feat. Waka Flocka Flame

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