UPDATE: The video is now live on YouTube, so check it out above!

Madonna has a new music video out for 'Living for Love,' which means we're all clamoring to see it, right? Naturally you'd think the video would be up on VEVO or YouTube, maybe even Facebook. But Madonna did what she does best and decided to take a brand new approach to the release of her latest music video -- she debuted it on the picture-sharing social media app, Snapchat.

If that sounds totally unprecedented to you, that's because it is. Madonna is the very first artist to premiere a music video via Snapchat. For the next 24 hours, you can check out 'Living for Love' by downloading the app and clicking over to the Snapchat Discover page. From there you should be able to click on the black ghost icon to see the video.

If you don't have the app, worry not -- the video should be up on the more typical video hosting sites within the next day or so. What do you guys think of using Snapchat as a platform for premiering music videos? Is it the way of the future? Let us know!

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